Secret SEO services company, and companies may be similar, will say that the mystery of SEO, if not difficult to be implemented by experts. Some of them even dare to claim a SEO strategy that has never known other people who have never written by any SEO expert.
SEO services as a seller, I will agree with the above contention. But on the other conditions that I will open the eyes of all that you NO SECRET IN SEO.
You may be amazed with an e-book titled: SEO Secret, Secret Technique to be Number 1 in Googgle, Strategy Written Number 1 at Googgle. That's all no more than a marketing language.
To get a good position to increase the quantity and site visibility; all have been published Google / Yahoo / MSN. Effort to live the truth and you follow all the rules have been written that Google / Yahoo / MSN, then you have become a SEO professional!
Is there a secret here:
- Google
- Yahoo
- MSN
5 Ways to Create Content to Drive Traffic to Your Site
By:By Jinger Jarrett
There are many ways to promote your business online. The difference between online marketing and offline marketing though is profound.
Although advertising can be very effective offline, it isn't nearly so effective online. The reason why is that most people surf the internet looking for information. They aren't usually interested in advertising unless the product or service in question can solve their problems.
There are five strategies that you can implement in your business that will not only create a content strategy for you but will also create a very effective marketing strategy. This strategy will only require a few hours of your time each week.
1. Articles
For those who have read my work, you know that articles not only brand you as an expert but are also a way to create quality content for your site, and search engines love content.
If you don't like writing, or don't write, you can find quality articles to post on your site. The larger your site, the more likely you will be found in the search engines.
Here are a few article directories you can use:
http://www.ezinearticles.com
http://www.isnare.com
http://www.goarticles.com
http://www.articlemarketer.com
2. Blogs/RSS
Blogging is another way to create content for your website, and by using RSS, you can easily distribute your content.
Most don't understand what RSS really is, or how it can most effectively be used to drive traffic to their sites.
Basically, RSS is a form of code that's very search engine friendly. With RSS feeds, which you can add to your website or blog, you can create content that updates itself. Because of this self updating, the search engines will spider your site more often, raising your rankings.
Once you've built your blog and added several entries, you need to "ping" it to get it listed. Here are two tools you can use:
http://www.pingoat.com
http://www.pingomatic.com
3. Press Releases
Press releases are news about your business. Press releases are also an excellent way to get high rankings for your site because you can create content rich press releases and submit them to press release directories. Many of these directories are high traffic.
Here are several sites that accept press releases:
http://www.press-world.com
http://www.free-press-release.com
http://www.prbase.com
http://www.click2newsites.com/
http://www.prweb.com
4. Search Engine Optimization
Optimizing your site for the search engines means creating keyword rich content, exchanging links with other sites, submitting your site to directories, which create backlinks pointing to your site.
You can use tools like Web CEO, http://www.webceo.com, to help you optimize your pages.
Although submitting the search engines is often unecessary, since most search engines will spider through to your site from another site, you still need at least one link pointing back to your site so that your site gets spidered.
Submit your site to Alexa, http://www.alexa.com. Not only will this make sure that your site gets spidered, you'll be able to compare your site to other sites, as well as get statistics on traffic to your site.
5. Free Ebooks and Reports
By writing and giving away free ebooks and reports, you give visitors an incentive to visit your website.
You can also submit your ebooks and reports to ebook directories for free.
http://www.ebookdirectory.com
http://www.ebookpalace.com
http://www.ebookjungle.com/
http://www.ebooksnbytes.com/
If you make your ebook brandable, which means others can place their links inside your ebook, your ebook becomes viral. You give others an incentive to share your ebook and spread it across the internet.
Once you implement these content strategies on your site, add streams of revenue to your site like Adsense and Virtual Portals. These sites will allow you to monetize your site.
http://www.google.com/ads/
http://www.virtual-portals.com
Although adveritising, like pay per clicks, can be effective in promoting your website, it can quickly become expensive. By focusing on creating quality content for website, and then promoting that content, you can continue to drive traffic to your website for years to come.
Jinger Jarrett is a writer and internet marketer living in Alpharetta, GA. You can get all of her best free internet marketing resources, including freeware to help you market on the forums when you visit her site at http://www.askjinger.com
RSS submission - the solution increased traffic to blog & site
You had google pagerank (GPR) low? Don't be frightened, was based on my experience when having Page rank 0-1,I had many idea utk made the traffic website/blog I became busy,
With techniq submit your feed/RSS to RSS submission/directory.
With submit/registered feed RSS your web to RSS submision, apart from you got back up from website and traffic that was busy and high pagerank , and you too will get backlink in a manner from sites of this service provider, They had spider that would indexing all your feed , and automatic all/some pages your blog/CMS would crawled and got back up from them.
Along with this several RSS sites submission was famous enough that could give backlink to you :
http://www.topblogarea.com
http://www.blogtoplist.com
http://blogflux.com
http://www.bloginspace.com
Following these simple tips will definitely boost your traffic and search engine rankings for free.
1. Make sure your site is not under construction, incomplete, with little or no unique content.
2. When your site is ready, submit it to Google, Yahoo, MSN and ASK.com. Consider also submitting to other search engine but most of them are powered by these four leading search engines. Submit also your site to reputable high PR web directories, open directories, yellow pages and social bookmarking sites such as del.icio.us, furl, etc.
3. Submit your sitemap to Google, Yahoo, MSN and ASK.com (sitemap for search engines usually in XML format)
4. Offer sitemap to your site visitors for easy page navigation. (sitemap for visitors in HTML format)
5. Create unique and rich content sites. Avoid duplicate content. Do not create multiple pages, sub-domains, domains, mirror sites or sites with different domain names but same content.
6. Check your keywords and make sure they are relevant and actually are contained in your site. Avoid keywords stuffing.
7. Use text instead of images in your content, links and important subjects.
8. Make your TITLE and ALT tags descriptive, simple and keyword rich. Avoid irrelevant and repeated keywords.
9. Title tag should be 60-80 characters maximum length.
10. Meta tag description should be 160-180 characters including spaces. (about 25-30 words)
11. Meta Tag keywords must be 15-20 words maximum.
12. Optimize Pages with Headings (H1, H2, H3..) containing your site's primary keywords.
13. Validate your CSS and HTML. Check for errors and broken links.
14. If your site contains dynamic pages(i.e., the URL contains a "?" character), make sure you use SEO friendly URLs. Search engines' spiders having difficulty indexing dynamic pages.
15. Maximum links per page must be fewer than 100. Avoid the risk of being flagged as link farm by search engines.
16. Use Lynx as text browser to check your site. (http://lynx.isc.org/)
17. Allow search bots (good ones) to crawl your sites without session IDs or arguments that track their path through the site. Using these techniques may result in incomplete indexing of your site.
18. Check your web server/host if it supports the If-Modified-Since HTTP header. It tells search engines whether your content has changed since last crawled your site. It will save you bandwidth, resources and avoid server overload.
19. Use Robots.txt file to manage and control search engine spiders in indexing your site. You can allow and disallow spiders and choose directories you want to be crawled and indexed. But with bad bots or spam bots you need to modify your HTACCESS file to properly and effectively manage bots or spiders. Visit http://www.robotstxt.org/wc/faq.html to learn more about Robots.txt file.
20. Do not attempt to present different content to search engines than what you show to your site visitors.
21. Avoid dirty tricks and exploiting loop holes to improve search engines ranking.
22. Avoid links to bad neighborhood such as web spammers, link farms, phishing, hacker, crack, gambling, porn and scam sites. Linking to them will greatly affects your search engine rankings.
23. Do not attempt to join in link schemes, excessive reciprocal links or excessive link exchanging and link exchange web rings.
24. Do not use unauthorized programs or online tools to submit your site, check page rankings and other automated queries. Avoid the risk of being flagged as spam.
25. Do not use hidden text and links. Show to search engines what you show to your vistors. It will greatly affect your site's reputation.
26. Do not attempt to create pages that contains phishing, scam, viruses, trojans, backdoors, spyware, adware and other malicious programs.
27. Make your site useful and informative.
28. Improve your link building. Link to high PR websites. Quality of relevant links are far more important than quantity. Links will greatly improve your site's visibility, popularity and rankings. Search engines consider links as votes to your site.
29. Check your page link structure. Every page should be reachable by a single static text link.
30. Be extra careful in purchasing SEO services. Some uses illegal and questionable ways to improve rankings.
31. Do not buy or sell links.
32. Do not create sites that contains purely affiliate links and no valuable content that are useful to the users.
I hope these tips will add more popularity and visibility to your site. Enjoy!
About the Author: Edwin Reyes is a Web Developer and the Webmaster of Findmesoftware.com, a Philippine based website.
By Cheow Yu Yuan
Although other factors such as the number of back links and placement of keywords in Title and META tags - are important, writing good content is really the key to search engine optimization success. Search engine always love good and original content. It just makes them rank your site higher on their search result pages.
With good content on your website, you can also encourage people to place a link back to you. This is called natural linking. Because your content is so useful and interesting, people want to share your content with their own readers through their websites. Therefore, they will provide a link back to you. With this, you are getting yourself quite a number of back links.
You should also update the content of your website frequently. Fresh content is always encouraged by search engines. That is why you can see that there is an increasing number of blogs which get high rankings on search engines when compared to static corporate sites. When you update your content frequently, search engine spiders will come back often to index your site. If your content is good and relevant, they will reward your site with high rankings.
When you are writing your content, make sure that you write it naturally. Do not repeat keywords too many times within the content. Search engines view this as spamming. Once they blacklist your site, you can forget about getting your website to rank high on search engines anymore.
If you run a corporate site, there are actually 2 ways to make sure that you can provide fresh and quality content for your clients. One way is to start a corporate blog. Make sure that you have someone in your company to post a blog post daily. Blog and search engine work very well together. Write something that is related to the products or services that you are offering. Or you can blog about the latest happenings in your industry. A well-maintained corporate blog can enhance a company's branding, as well as bringing more organic search engine traffic to the main corporate site.
Another way is to create more pages within your website. These additional pages can serve as your resource pages. You can place articles that you have written before on these pages. Just make sure that these articles are related to the industry that you are in.
With good content, you do not have to worry about search engine optimization. Good ranking will just come naturally.
